MTFW For Marketers

What if YOU could access the exact same material that HubSpot Partners train their consultants on?

That’s why Master The Flywheel exists.

Our Marketing on HubSpot Learning Path is designed with a focus on the outcomes that Marketers around the world use HubSpot for.

The number one way to progress in your career is proposing initiatives that end up driving business results.

Do you see anything on the list below that would be valuable to implement at your business?

Learn how to:

Build Custom Attribution Programs
Optimize your HubSpot Landing Pages
Build an Advanced MQL Scoring Model
Map your Customer Journey in HubSpot
Develop Personas and Map them in HubSpot
Create Custom HubSpot Campaigns
Leverage HubSpot AI to Generate Content
Build a Strong Email Deliverability Engine
Develop and Track Metric Based Goals
Review and Optimize your Customer's journey
Build a Customer Referral Program
Build World Class Email Marketing Campaigns
Develop a Custom UTM Strategy
Develop a Nurturing Program
Integrate and optimize your Paid Ad Strategy in HubSpot
Build a GDPR Compliant HubSpot Strategy
Develop a Strong Marketing to Sales Handoff and SLA
Develop an Engine to help Generate and Activate Customer Referrals
Develop an Evangelist Program
Master HubSpot Custom Report Builder
Track and Report on "Dark Social" interactions with your brand
Track and Report on Marketing Events directly in HubSpot
Build a World Class Data and Lead Capture Strategy
Develop an ABM program on HubSpot
AND much more (if you can believe it!)

Notice how we use words like "Build, Create, and Develop"? No matter your experience level with these concepts, you'll learn how to develop them yourself in HubSpot. No more relying on an external third party. Learn and grow as a Marketer and as a HubSpot Power User.

What would you prefer? Spend 100k with an agency, learn nothing, and have to call them for help if you want to make changes.

Invest in your professional development, build the infrastructure with help and guidance from your Master The Flywheel instructors and have your team celebrate how awesome you are?

Our proprietary TSP (Train, Support, Prioritize) methodology is how we turn HubSpot Power Users into HubSpot Maestros. Experience the Master The Flywheel difference. Your team and your business will thank you.

The Training

Live and on demand training modules that guide you through the complicated topics that your business will uncover.

HubSpot Practical Exercises - Guided exercises that simulate the tough scenarios you’ll run into as you grow your business on HubSpot. Have confidence that when you run into an issue, you'll be able to solve it like the experts do.

HubSpot Product Updates - It’s our job to keep the pulse on what is happening in the HubSpot ecosystem and send tactical advice on how you can use new functionality to continue to drive business results.

HubSpot Assessments - Self assess and work towards HubSpot Mastery.

Daily HubSpot newsletter - Receive tips and trips sent to you every single weekday on ways to use HubSpot to drive more business results.

It’s a win-win, you get to learn and grow as a professional while developing HubSpot in a way that powers business growth. You'll get access to weekly training sessions and monthly full day training.

The full agenda can be found on mastertheflywheel.com but a couple programs you'll have access to that would cost $20k+ to have implemented by a HubSpot Partner:

Advanced Lead Scoring - Learn to prioritize, and help visualize the hottest leads in your HubSpot instance. Save your sales team’s time and increase your likelihood of booking meeting by making sure your Sales Team is being notified of leads that are heating up and ready to be reached out to!
Standard and Custom Marketing Attribution Models - How do you know what is REALLY working from a Marketing and Sales perspective? HubSpot has some native functionality, but there’s some powerful custom work you can do to provide deeper insights into which of your marketing programs are worth investing in!
Auditing and Improving your sales pipeline - Do you know when deals start to stall out in HubSpot, do you want to see if you’re developing a repeatable sales process or just a database of unreliable data? We’ll walk through designing effective sales pipelines and some of the key deal automations that HubSpot doesn’t set up for you out of the box. You’ll learn how to create experiments with HubSpot that would wind up increasing Sales Velocity, increases % of deals progressing through each stage, and increasing your ability to accurately forecast using your data.
And much more! (34 hours more to be exact)

The Support

You’ve got a handle on HubSpot, but occasionally you have a question. Do you want to turn to a support rep who only knows the software OR do you want to be able to ask questions to someone who knows your business and processes?

Master The Flywheel includes live or chat based support from someone who’s an expert on HubSpot AND proficient on the goals and needs of your business.

Monthly Priorities

Each month your team will send in priorities that you have as a business and received recommendations on certain functionality in HubSpot that can help you accomplish those goals. You have priorities, we share the module(s) that help teach you the best practices related to those priorities. Just in time learning at it's finest.

Additional Bonuses:

Discounted HubSpot Apps to help unlock even more value with HubSpot

Discounted (or free) HubSpot INBOUND Conference tickets

100 Point HubSpot Self Audit Checklist

Enterprise Test HubSpot Instance

Community of HubSpot Learners

After building the operations for a company using HubSpot that got acquired, I decided to start helping other scaling companies and was hit with more demand than I could handle.

My question became, how can I build these systems and ways of thinking into other HubSpot Power Users so they could drive massive business results without having to involve me. I went to work spending almost 2 years developing a training program that allowed HubSpot Power Users the same access to HubSpot Partner best practices at a fraction of the cost.

I’ve been apart of a massive business success story, building our HubSpot and RevOps processes while scaling from 40->250 people and getting acquired by a Fortune 100 Company.

Since then I’ve helped hundreds of people and companies get better at HubSpot.

Don’t let another day go by without investing into the system that powers your entire business.

Our Guarantee

We are so confident that Master The Flywheel will supercharge the value your team gets out of HubSpot, if you attend all of the trainings and don't feel like you've learned anything new, we’ll give you a full refund.

Admissions Process:

If you are unsure if you are a good fit for Master The Flywheel, we’d be happy to talk.

If you’re ready to get started, you can register here. Shortly after registering we’ll send over a self assessment exam for your HubSpot Power User(s). This will give us a baseline understanding of where they’re at.

What happens after I enroll?

After enrolling, you will be sent an email containing next steps.

This email contains the course syllabus, start dates & times, a link to join our Slack Community.

You'll also be sent a link to an assessment that will help us gauge your current skill level with HubSpot.

Lastly you'll be invited to an optional event held over Zoom where you can meet the instructor and some of your fellow students!

A calendar invite will be sent with the details to join each class session.

What does it mean to be a HubSpot Maestro?

HubSpot Maestros represent the top 10% of HubSpot users worldwide. They are people who are committed to professional growth and who enjoy learning new things.

How is this different than HubSpot Academy?

We love HubSpot Academy. We are built for people who to prefer to have a choice between live and on-demand learning.

Most people find that the guided learning of working directly with an instructor and the accountability of the group helps them learn better than trying to figure everything out themselves.

All Master The Flywheel Instructors have worked as a HubSpot Partner employee. Often, HubSpot Academy instructors are product experts who know how the product is designed to work but lack real world experience in helping clients implement and apply the products.

The best way to think about it is would you rather learn from the professor who is an expert researcher OR a professor that has spent years working in the field?

Sticking with the university metaphor. HubSpot Academy is the giant Lecture Hall. Master The Flywheel is the intimate discussion and application group. Both serve their respective purposes.

Again, we love HubSpot Academy and assign many of their learning modules as homework in our training program.

What is the Slack community?

The slack community is where we communicate about all things course related. You'll have a private channel for each cohort level. Additionally there are some fun, HubSpot related courses open to the public. You can apply to join the community by going here: (add link)

Why should I join?

If your goal is to grow as a professional you have 2 options.

1. Don't enroll in the training program

2. Enroll in the training program

Only one of those options will help you accomplish your goals.

We'd encourage you to scroll through the above page. If you think that our White Glove training program would be valuable to you and your company, we'd love to have you. But it is ultimately up to you to make that decision.

Can you help me sell this to my boss?

Sure! Please go to this link to schedule time to meet with our admissions team. (add link)

They'll walk you and your boss through the programming and help build a business case for investing in you and your company's HubSpot instance.

We are only able to do one of these sessions per company so please make sure everyone needed from your team is available before scheduling time.

Talk soon!

I can't attend every session live, is that okay?

While we recommend joining class sessions live, we understand if you're not able make every session.

Recordings will be provided. You will need to watch the recording and answer the questions to be eligible for the certification.

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What if there was a way to access HubSpot Partner knowledge at a fraction of the cost?